Nate Barker
Fluffy Fairy Games

Mobile Gaming Market - State of Play - panel discussion

Nate heads new business endeavors for Fluffy Fairy Games – ranging from ad monetization, licensing, publishing, and more. Previously, he launched seven Disney Mobile hit titles, including “Tap Tap Revenge.” He was one of the first BizDev hires for Chartboost, the world’s largest mobile games-only platform, increasing revenue by over $40 Million, and leading the Chartboost Roadshow. At Linekong US, he built a marketing team from the ground up and directed marketing for publishing relationships with FoxNext and Nitro Games.

 

Panel description:

 

Mobile Gaming has been the delicious cheese cake for a while, everyone wanted a piece. The market was big and ever growing, more and more established PC/ console companies pushed into the market, new Mobile Game studios popped up in large numbers. After having learned that mobile business is a wild beast on it’s own and success not always plannable or repeatable we are trying to give an idea on how to tackle the mobile game market by genre, business model and company focus. This is an interactive discussion to introduce a set of fresh ideas of how to become and stay “successful” and what this can mean. Cheese cake anyone?

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