Mateusz Bochenczak, Regional Lead, AppsFlyer

Mateusz Bochenczak helps EMEA-based mobile gaming studios to scale and develop their games through user acquisition and retention in a privacy-centric measurement world. His expertise lies in three main areas: export, events and monetisation strategies. Part of the AppsFlyer team, Mateusz has an in-depth knowledge of the current trends in gaming and strongly believes the culture of community is fueling the ecosystem’s growth.

The state of Gaming 2023 – recession-prooved or at stake? Let the data talk!

Mateusz Bochenczak from AppsFlyer will share the State of Gaming 2023 report findings by exploring a unique set of UA and Retention benchmarks. He’ll show how the market has shifted since the recession began and set the record straight share with the iOS’s post-ATT apocalyptic predictions about the sector never really materialized.