How to design the best creatives for your game? Neuroscience knows the answer!
We all know that some marketing creatives are more effective than others. But have you ever wondered why? We did an eye tracking research so you don’t have to worry about that anymore! Based on neuroscience knowledge on how human memory and attention is working we will present newest findings and original research to answer very important question: “How to design perfect ads that will help you engage the audience and your future players? “
Mirosław Manelski – CEO at Neurodio. Coordinated a number of research and development projects related to the development of cognitive abilities through video games. Experience in managing projects from the border of science and business, i.e. in the ESS incubator, TARR S.A, Funding Box Accelerator.