The state of f2p MTX 2022

Since my last talks (before Corona) a lot of things happened about Teut’s favorite topic: f2p monetization and online game design .
This talk will shed some light on new ways to monetize or convert users which has been established in the last 2 years, or at least became popular. We will talk about new IAP strategies, ingame shops, offers, game genres, subscriptions and more.

BIO:

Teut has been working in the games industry since the early 80’s and shipped way over 100 titles on most platforms (he actually lost count). He founded his own studio in 1996 and in 2005 joined the publicly listed publisher CDV AG. Since 2007 he is freelance consulting companies like Remedy, Ubisoft, Rovio and many more. Since 2019 he also joined Stratosphere Games in Berlin as Creative Director to create one of the games he always wanted to do: Homeworld Mobile, for Gearbox Publishing.